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The ability for Service Providers to create and adapt services to meet their specific market requirements is essential to attract and retain customers and to maximise revenue per user. The DIGITALK STUDIO Service Creation Environment addresses this need by providing complete service flexibility supported by the full range of the Multiservice Platform’s OSS and BSS capabilities, including the power and flexibility of DIGITALK’s real-time rating. DIGITALK’s customers have used STUDIO to adapt standard DIGITALK applications, such as Prepaid Calling Cards, and to create wholly new applications, e.g. mass calling and premium rate services.

Examples of applications developed by DIGITALK customers include:

  • Multi-level IVR menu trees
  • IVR-based online credit card payment
  • Customer care automation
  • Custom number services
  • Mobile ‘ring tone’ servers
  • Mass calling services
  • Operator assisted dialling

To enable development of these applications, STUDIO provides complete call flow control plus the ability to use protocol-specific parameters e.g. SIP header information and SS7 message content. Additionally, STUDIO provides access to platform features that for example enable session validation by reference to the subscriber database, sending emails to customers and access to custom database extensions. To assist custom service creation, STUDIO itself provides standard Interactive Development Environment features such as call flow highlighting and step-through, call flow tracing and feature libraries.